• Home page
  • How cross-border e-commerce accumulates customer assets and reduces customer acquisition costs

How cross-border e-commerce accumulates customer assets and reduces customer acquisition costs

How cross-border e-commerce accumulates customer assets and reduces customer acquisition costs

  • 2026-02-09

As the global cross-border e-commerce market gradually matures, competition among sellers is no longer limited to products and prices, and marketing capabilities are becoming an important factor in determining corporate growth. In the past, many sellers mainly relied on advertising to obtain orders and continued to purchase traffic to maintain business growth. However, in recent years, advertising costs have continued to rise and traffic conversion rates have continued to decline, making the customer acquisition model that relies solely on traffic procurement facing huge challenges.

More and more cross-border sellers are beginning to realize that enterprises must establish their own customer asset system instead of relying entirely on platform traffic. Phone number data is becoming an important basis for companies to build customer assets. Dingdang Assistant number generation tool can help companies quickly establish a potential customer database and promote the upgrade of marketing models.

Limitations of traditional traffic procurement model

Although the traffic procurement model can quickly acquire customers, its cost is obviously uncertain. Advertising prices usually continue to rise with market competition, making it difficult for companies to control long-term marketing investments. At the same time, the customers acquired through advertising are often one-time traffic and lack ongoing operational value.

In addition, changes in platform rules will also affect advertising effectiveness. After the privacy protection policy was strengthened, the ability to accurately deliver ads decreased, leading to a further increase in conversion costs. Many cross-border enterprises have begun to seek marketing methods that can accumulate customer resources in the long term.

How to reduce customer acquisition costs through customer asset accumulation

Customer asset accumulation refers to the establishment of a customer database by an enterprise to achieve long-term user operations. Phone number data is an important medium for businesses to establish stable connections with customers.

Through the number database, companies can carry out the following marketing activities:

WhatsApp marketing promotion

SMS marketing notification

Customer maintenance and repurchase reminder

New product launch promotion

Compared with advertising, this proactive reach model can significantly reduce marketing costs.

How Dingdang Assistant helps enterprises build customer assets

Dingdang Assistant number generation tool supports batch generation of target country numbers, helping companies quickly build customer databases.

The tool supports a variety of data processing functions, including number cleaning, formatting, and data export, making it easier for companies to connect to marketing systems. By improving data quality, companies can improve marketing reach rates and thereby reduce overall customer acquisition costs.

Conclusion

The cross-border e-commerce industry is shifting from traffic competition to customer asset competition. Building a private domain customer pool through number data will become an important strategy for long-term growth of enterprises. Dingdang Assistant provides enterprises with an efficient data foundation and helps them upgrade their marketing models.

FAQ

Q1: Which companies are the customer asset database suitable for?
Suitable for independent website sellers, cross-border brands and social media marketing teams.

Q2: Does number generation support batch export?
Supports multi-format export for easy access to marketing systems.

Q3: Does number generation support global markets?
Support multiple mainstream cross-border e-commerce markets.


Dingdang Assistant is an intelligent tool specially built for global number data processing, supporting functions such as number generation, filtering, deduplication, format conversion and collection. It has the efficient performance to process massive files in seconds and can easily handle millions of data tasks. Relying on leading algorithms and international standards, Dingdang Assistant helps enterprises achieve accurate, high-speed, and secure global number management in marketing scenarios.
Dingdang Assistant - the preferred tool for global number processing and large file batch cleaning, making data processing more efficient and smarter.